coursera
Overview
Coursera collaborated with our company to promote their Plus annual subscription, targeting individuals interested in advancing their data science skills. By highlighting a featured data science certificate, they aimed to drive subscriptions to Coursera's comprehensive online learning platform.
Goals
Increase awareness of Coursera Plus among data science enthusiasts
Drive subscriptions by highlighting featured data science certificate
Provide pathway to skill development through Coursera course access
Strategy
Created campaign centered on featured data science certificate
Messaged Plus subscription benefits for data science professionals
Focused on Coursera's vast resources to excel in the field